You must know why and cast your vision around it as a leader.
Let me reframe this and ask you a question.
What’s at the foundation of your desire?
What do you truly value?
Whatever this is for you, this is at the foundation of your mission or purpose.
Your purpose should be based on what you value to the core.
It should have an emotional charge to it.
After all, emotion creates motion.
For me, my core value is FREEDOM.
FREEDOM is what I value.
As such, I’ve developed a purpose: to teach leadership, promote capitalism, and defend free speech.
At the core, I believe these 3 pillars create both FREEDOM which creates human prosperity.
I’m emotional about my purpose.
I will fight for it.
It shapes my thoughts, actions, and decisions including my career focus and the companies that I lead.
Rule 9 states you must develop, define, and drive with purpose.
This will create inspiration for others to ride your leadership bus!
