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Bryce Henson

Leadership Lesson: King of Visibility 150 150 Bryce Henson

Leadership Lesson: King of Visibility

Last week, a good friend and teammate shot me a message:

“Bryce, you’re the king of visibility. Thank you, I really appreciate it.”

It was kind and appreciated.

But let me be clear—visibility isn’t about ego.

It’s about leadership.

Yes, my team probably cringes at how much I communicate at times.

But I’d rather overcommunicate and annoy than under-communicate and crash into an iceberg no one saw coming.

Here’s the metaphor I live by:

I’m the captain of our ship. 

I stand up top with binoculars, scanning the horizon. 

My team works hard below deck, moving us forward. 

It’s my job to communicate what’s coming early and often.

Not because I need the spotlight.

Because without visibility, teams drift. 

Frustration festers. 

And eventually, ships sink.

So here’s your leadership lesson:

We don’t live in a perfect world. 

There is no “perfect” amount of communication. 

It’s always too much or too little.

When in doubt:

Lean in. 

Communicate what’s happening.

Share the vision.

You might annoy a few people in the moment.

But they’ll thank you when they see the shore.

Today is your reminder to be the King/Queen of visibility to your team!

[AIYA] Time is Fleeting 150 150 Bryce Henson

[AIYA] Time is Fleeting

Happy Monday!

Time is fleeting.

We know this, but we forget. 

That is, until life reminds us.

For me, that reminder came a few weeks ago with the passing of my Brazilian grandmother, Vo Nely.

She was born in Rio de Janeiro, Brazil, in the 1930s to Portuguese immigrants. A fiery spirit, faithful to her rosary, Mass, and the “Papa” Pope she adored.

I met her in 2010. 

By then, she’d mellowed some—at least compared to the wild stories Tatiana told me from her youth.

Though she and my blood grandmother never met, never even spoke the same language, their rituals were identical—rosaries, Sunday service, quiet faith. 

When Vo Nely passed, I felt like I lost a piece of both of them.

And that’s the message today:

Life is short.

Beautiful. Brief. Gone in a blink.

As Brad Pitt’s Achilles said in the 2004 Blockbuster Troy:

The gods envy us. They envy us because we’re mortal, because any moment might be our last. Everything is more beautiful because we’re doomed. You will never be lovelier than you are now. We will never be here again”.

The takeaway?

You’ll never be younger than you are right now. 

We’ll never have this moment again.

So whatever you’ve been putting off..

Don’t!

Call your loved one.

Launch the business. 

Book the trip.

Because this life.. 

It’s not a dress rehearsal.

RIP Vo Nely. ❤️

And thank you for the reminder.

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body 

PS: Click HERE to Learn Why So Many Men Feel Stuck—and the Blueprint to Break Free | Father Michael Butler

Leadership Lesson: Travel Doesn’t Just Show You the World—It Sharpens Your Leadership 150 150 Bryce Henson

Leadership Lesson: Travel Doesn’t Just Show You the World—It Sharpens Your Leadership

I just returned from two back-to-back trips:

✔️ Co-leading our Fit Body Mastermind Workshop in Boston

✔️ Then a 7-day adventure to the Azores in Portugal

There were plenty of highlight-reel moments—those wins we love to celebrate. But I want to pull back the curtain and share the “unglamorous” part of it that no one shares on Instagram.

  • No gym
  • Red-eye flights
  • Spotty internet
  • A cold, damp Airbnb
  • Stray cats galore
  • Relentless rain

Sounds glamorous, right?

But here’s the leadership truth:

Travel like this forces you to lead yourself.

It removes comfort.

It demands adaptability.

It trains resilience.

That’s the lesson.

Leadership isn’t forged in the perfect environment. It’s sharpened in the mess.

In the unpredictable.

In the uncomfortable.

And just like business, if you’re only “in it” when conditions are ideal, you’ll break under pressure.

So I use travel as a tool.

Not for rest.

For resilience.

As Anthony Bourdain once said:

“Travel isn’t always pretty. It isn’t always comfortable. Sometimes it hurts, it even breaks your heart. But that’s okay. The journey changes you; it should change you. It leaves marks on your memory, on your consciousness, on your heart, and on your body. You take something with you. Hopefully, you leave something good behind.”

So here’s your leadership lesson and challenge today:

Where can you stretch yourself this week?

That discomfort you’re avoiding.

That’s where the growth is.

Let’s lean in.

[AIYA] Reframe it 150 150 Bryce Henson

[AIYA] Reframe it

Happy Monday!

Today, we focus on the final step of turning adversity to your advantage:

Reframe It!

This is where the magic happens.

You’ve gone through pain.

You’ve grown.

You’ve reflected.

Now you connect the dots.

Now you look back at that adversity and say:

“It didn’t break me. It built me.”

This is deeply human.

We are wired to find meaning in our suffering.

It’s why there are thousands of religions across history.

We need to explain the pain.

We need to turn chaos into purpose.

And the way we do that?

We reframe.

We don’t say, “I’m glad it happened.”

We say, “I’m grateful for what it gave me.”

We don’t say, “That wasn’t hard.”

We say, “That was hard—and it made me stronger.”

You begin to look back on your darkest days and see them differently.

You stop seeing tragedy.

You start seeing transformation.

And that is the power of this mindset.

“Adversity isn’t the obstacle. It’s the initiation.”

It’s the beginning of the best version of you.

And when you learn to embrace it, endure it, reflect on it, and reframe it…

You don’t just become stronger.

You become a leader people can trust.

You become a leader who inspires change.

You become a leader who can lead others through fire—because you’ve already walked through your own.

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body 

PS: Click HERE to my new episode where my guest Ben Elliot breaks down the 5 Tests That Separate Successful Leaders from the Rest

Leadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 5] 150 150 Bryce Henson

Leadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 5]

As we conclude our transformative journey through the leadership lessons inspired by the new American Pope, I’ve reserved the most profound insight for last.

This final lesson will redefine how you lead, inspire, and live.

Servant leadership is mission-driven.

At our core, we’re wired to prioritize ourselves.

It’s not a flaw—it’s human nature, etched into our biology for survival.

Yet, true leadership demands we rise above this instinct.

The greatest leaders don’t chase personal glory; they serve a cause far greater than themselves.

Consider Pope Leo.

His mission?

To serve God.

Whether you share his faith or not, his unwavering commitment to a higher purpose is undeniable.

It’s a powerful reminder:

The best leaders are anchored by a mission that transcends their desires.

As tribal beings, we crave connection to something bigger.

A clear, meaningful mission doesn’t just keep you grounded—it ignites those you lead, uniting them in pursuit of a shared vision.

For me, that mission is freedom.

It’s why I’ve dedicated my life to fitness, entrepreneurship, and leadership coaching.

Each is a pathway to liberation—physical, financial, and personal. 

This calling fuels my work and drives me to empower others.

Now, I challenge you.

What mission calls you?

What purpose, bigger than yourself, will define your leadership?

Like Pope Leo’s devotion to God or my pursuit of freedom, your mission is waiting to be claimed.

Find it. Embrace it. Let it guide you to inspire, uplift, and transform those around you.

[AIYA] Reflect on it.. 150 150 Bryce Henson

[AIYA] Reflect on it..

Happy Monday!

After you embrace it, reflecting on the adversity is your 3rd move to Turn Adversity Into Your Advantage.

After all, endurance comes with perspective.

But you don’t get perspective automatically.

You have to be intentional and create space for it.

This is the step most people skip—because we live in a go-go-go world.

But here’s the truth:

Growth without reflection is just repetition.

You have to slow down and ask:

  • What worked?
  • What didn’t?
  • What did I learn?
  • What pain point showed up again—and why?

For me, here are a few ways I reflect:

  • Journal
  • Therapy with Dr. Kevin
  • Quarterly EOS reviews
  • Quiet time

That’s how I reconnect to my mission—and recommit to growth.

Reflection is needed, and it brings clarity. 

And that brings us to the final move that I will share next week…

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body 

PS: Click HERE for a reflection video in which I take you inside my Daily Routine as a Fitness Franchise CEO.

Leadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 4] 150 150 Bryce Henson

Leadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 4]

In life—and in leadership—it’s not the strongest that thrive.

It’s the most adaptable.

Darwin proved it. Life tests it. And leadership demands it.

Which brings me to Pope Leo’s 4th leadership lesson, given that he modeled this life approach. 

His story isn’t just global—it’s gritty.

He spent his first 30 years in North America. Then invested the next few decades across South America and Europe.

That’s not tourism. That’s transformation.

Because leadership isn’t just about tools and tactics—it’s about perspective.

And perspective is earned through discomfort.

Through fumbling in a foreign language. Through navigating customs, cultures, and conversations that stretch your understanding of the world—and yourself.

You see, the same leadership challenge can carry multiple truths, depending on the lens you use. Travel sharpens that lens.

It humbles you and builds confidence. 

A dichotomy?  

Absolutely!

But it’s also a prescription.

That’s why I challenge myself to explore a new culture or country every year. Not for the passport stamp. 

For the perspective.

Is it uncomfortable? Yes.

Is it worth it? Always.

Because discomfort develops your leadership muscles.

It teaches adaptability. Builds resilience. Fuels creativity.

Lesson #4 from Pope Leo is this:

Get uncomfortable on purpose.

Put yourself in new environments.

Challenge your perspective.

Lead with more humility, strength, and vision.

The world is the ultimate leadership classroom—if you’re willing to sit in the front row.

[AIYA] Endure It (Embrace Feedback) 150 150 Bryce Henson

[AIYA] Endure It (Embrace Feedback)

Happy Monday!

We learned the 4 moves on how to Turn Adversity Into Your Advantage.

And that the 2nd part is to “Endure it.”

Enduring it requires growth.

Within this growth phase, 3 practices have helped me and will do the same for you.

The 3rd?

Embrace Feedback

Even with a guide—even with a plan—success is never a straight line.

You’ll make progress.

Then fall back.

You’ll get better.

Then get humbled.

That’s where feedback comes in.

Feedback is the mirror that shows you who you are—and who you’re becoming.

And the key to receiving feedback is this:

You must first embrace your ego.

Let it fall away.

Because defensiveness is the enemy of growth.

Here’s how I use feedback:

  • I invite it—from coaches, from my team, from my mentors
  • I reflect on it—from my behavior, my gut, my journal
  • I normalize it—so my team knows it’s safe to tell me the truth

The shorter your feedback loop?

The faster you grow.

And the more you grow?

The more you can endure!

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body 

PS Click HERE to learn how my friend Dean Stott ENDURED a Guinness Book of World Record bike ride from Argentina to Alaska.

Leadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 3] 150 150 Bryce Henson

Leadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 3]

Let’s talk about the power of curiosity—and how it creates connection.

Pope Leo XIV, the first American Pope, speaks five languages fluently.

That’s right—five.

Meanwhile, some days I struggle with just English. (Kidding… mostly.)

But jokes aside, there’s a leadership lesson here.

Yes, language is a practical tool. With English and Spanish, Pope Leo can speak to the masses. With Italian, he connects deeply with the Vatican.

But beyond utility? It signals something far more powerful: curiosity and care.

This hit home for me while living in Brazil and throughout my world travels. Even saying just one phrase in someone’s native language, like “thank you,” can light them up.

Brazilians & Filipinos lose their mind! 🙂

Why? Because it shows effort. It shows you’re curious. It shows you care.

It reminds me of a classic Zig Ziglar quote:

“People don’t care how much you know until they know how much you care.”

That’s what curiosity does—it creates influence.

So here’s today’s challenge:

Take the trip.

Get uncomfortable.

Learn “thank you” in five new languages.

Use it. Often.

Do that, and like Pope Leo, you won’t just connect. You’ll lead.

[AIYA] Endure It (Seek Guidance) 150 150 Bryce Henson

[AIYA] Endure It (Seek Guidance)

Happy Monday!

We learned the 4 moves on how to Turn Adversity Into Your Advantage.

And that the 2nd part is to “Endure it.”

Enduring it requires growth.

Within this growth phase, 3 practices have helped me and will do the same for you.

The 2nd?

Seek Guidance

Once you know what you need to do—find someone who’s already done it.

Tony Robbins says, “Success leaves clues.”

You don’t need to reinvent everything.

You just need to be humble enough to ask for help.

For me, I’ve had many guides:

  • My 12-step sponsor 
  • Bedros as a business coach 
  • Adam, my fitness mentor 
  • My mother-in -aw, Cristina, and Mara teaching me Brazilian Portuguese
  • Mike Ganino coaching my communication

I’ve learned this:

A guide gives you a blueprint— but they also give you accountability.

And if you want to endure adversity, you need both.

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body 


PS Click HERE to watch me execute 100 Pull-Ups, 200 Push-Ups, 300 Squats: The Murph Workout Journey

 

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Bryce Henson, CEO of FIt Body Boot Camp

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