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Bryce Henson

[AIYA] Endure It 150 150 Bryce Henson

[AIYA] Endure It

Happy Monday!

We learned the 4 moves on how to Turn Adversity Into Your Advantage.

Today, I’m going to hit on #2:

Endure it!

How do you do this?

Once you’ve embraced the truth, now comes the real test:

Can you stay in it long enough to grow through it?

This is where self-mastery is forged.

This is where self-leadership begins.

Because once you’ve got that burn, your anti-mission that gives you a paradigm shift, you’re holding something powerful:

Discipline.

And that’s what allows you to endure.

Enduring doesn’t mean surviving.

It means choosing challenges. 

Proactively.

It means picking up the adversity you’ve been ignoring and saying:

“I’m coming for you this time.”

That’s how strength is built.

This isn’t a one-time step—it’s a loop.

The more you grow, the more you can handle.

And the more you handle, the more you’re able to lead.

So, how do you build endurance?

There are 3 practices I use again and again.

I will share them next week!

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body 

PS Click HERE to learn Powerful Business Lessons From an “UNEMPLOYABLE” Entrepreneur!

Leadership Lesson: Communication Management 150 150 Bryce Henson

Leadership Lesson: Communication Management

One critical and challenging part of leadership is managing communication with your team.

The higher levels of leadership you go, the more bad news you receive.

Why?

The leader of every department or company is tasked with solving the biggest constraint of the department or organization.

What’s better?

Leadership is an ongoing process of solving the biggest, messiest problems.

With this responsibility, the hard truth is that you often encounter unpleasant news.

The best part?

The bigger the responsibility, the more frequent and heavy the news you receive.

So my message and lesson today are this:

When bad news that will affect your team and clients hits your door.

You must provide proper visibility so the concern is transparent.

Your people deserve this.

At the same time, you must ensure your communication is steady and not frantic. It should include a few proposed solutions along with a solution-oriented feedback request to build trust. 

This way, you show light (as there’s always light) and collaboration (to increase the probability of identifying the best solution) despite the darkness.

This is very hard and both an art and a science of leadership.

Just remember: Good leadership requires strong communication management.

[AIYA] Embrace It 150 150 Bryce Henson

[AIYA] Embrace It

Happy Monday!

Last week, we learned the 4 moves on how to Turn Adversity Into Your Advantage.

Today, I’m going to hit on #1:

Embrace It!

How do you do this?

To truly change, you must hit rock bottom.

Sads bad, which it is.

However, rock bottom is a gift.

It doesn’t feel like it in the moment, but it’s the catalyst for change.

The starting point of turning adversity into your advantage…

Is to be willing to actually feel it.

To stop hovering, avoiding, explaining, or defending—and finally say:

“Enough is enough.”

Here’s what I’ve learned:

You don’t change when it gets hard.

You change when it gets too hard.

When you hit that moment of internal pain that forces clarity.

And here’s the process I’ve lived:

You hit rock bottom.

That pain creates the burn—your anti-mission.

The thing you’re running from—and the reason you won’t go back.

And then… You can finally surrender the ego.

You stop trying to prove.

You start trying to change.

For me, my self-leadership rock bottom moment came in front of a mirror—when I decided to stop drinking in December of 2016.

That was the burn.

That was the anti-mission:

Break the bloodline of alcoholism.

And from that moment forward, I saw everything differently.

It wasn’t logical.

It was emotional.

And it gave me the fuel I needed to grow.

I finally embraced the truth I’d been avoiding.

And the second I let go of my ego, that’s when the growth loop began.

So ask yourself:

“What change do I already know I need to make… but I’ve been avoiding?”

Because that internal conflict?

That’s your rock bottom whispering.

And when you embrace it, you move from stuck… to free.

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body

PS Click HERE to learn how the incredible story of how the Berlin Wall DIVIDED Their Past, America UNITED Their Future!

Leadership Lesson: The Process 150 150 Bryce Henson

Leadership Lesson: The Process

The last 2 weeks have been busy. 

We just executed my 24th leadership quarterly meeting with our EOS implementor, Brian Underhill.

We analyzed our Q1. 

We looked at what worked and what opportunities we have to improve.

We then plotted the course for Q2, as we live in a 90-day world.

This 90-day process has been a game changer. 

Why?

Well, 90 days is enough space for big action. 

While still being short enough to refocus as attention shifts past that, which is a symptom rooted in human nature.

By living in this 90-day world and being rigorous about the process, it’s shifted our business and my life for the better.

This is the lesson today.

If you focus on the result, it’s easy to lose your way.

However, if you set the target but then focus on the process. 

More specifically, the incremental steps you need to take to be successful.

Then guess what?

The result takes care of itself.

Just remember: Good leadership obsesses on the process.

[AIYA] How to Adopt the Adversity Is Your Advantage Mindset 150 150 Bryce Henson

[AIYA] How to Adopt the Adversity Is Your Advantage Mindset

Happy Monday!

Check this out..

I’ve spent the last 18 months reflecting on my 4 decades on this planet with a project top of mind.

There’s been plenty of good, bad, and ugly.

With reflection, 1 guiding principle in my life has been to adopt a mindset that adversity is my advantage.

Why?

Because it is.

This mindset has allowed me to turn tragedies into blessings, which is what I want for you!

As I did the work, I broke down the path into 4 distinct moves.

Here they are, and I will break them down in the coming 4 weeks so you can do the same. 

  1. Embrace Adversity – Rock Bottom is a gift. It’s the catalyst for change.
  2. Endure Adversity – Self Mastery creates growth and the ability to endure.
  3. Reflect on Adversity –  Reflection happens after every growth loop, which creates perspective.
  4. Reframe Adversity – With growth and reflection, you can connect the dots and reframe your adversity as your advantage.

Adversity is Your Advantage,

Bryce Henson
CEO, Fit Body 

PS Click HERE to Learn from Leadership Expert Jon Gordon On The Secrets Behind Billion-Dollar Businesses.

Leadership Lesson: 2 Pillars of Leadership 150 150 Bryce Henson

Leadership Lesson: 2 Pillars of Leadership

I am in the process of writing my first leadership book, which is set to release in late Q4. 

More specifically, Im working with an editor to crystallize the content I have poured on hundreds of pages over 12+ months of Sunday writing sessions.

My initial intent was to write a book about leading others.

Yes, that will come.

However, the writing process has been a therapeutic exercise in reflection, which has created great clarity.

It opened my eyes to the simplicity and complexity of leadership.

While not everyone desires or should be a leader of others.

Every human on Earth has to be a self-leader.

You are responsible for leading yourself; no one else is!

Using “First Principles” thinking, it only makes sense to begin at the foundation.

Self-Leadership.

The good news?

My experience has shown me that leading yourself is about 80%+ of the battle of leading others.

So my lesson today is this.

Leading yourself well (otherwise known as self-mastery) should be your biggest priority.

It’s the foundation of leading a beautiful life and will equip you to lead others if you so choose.

Without strong self-leadership, nothing else matters.

[MM]: This is my Last Monday Mindset Message [Bittersweet] 150 150 Bryce Henson

[MM]: This is my Last Monday Mindset Message [Bittersweet]

Happy Monday Mindset!

Today, I share bittersweet news. 

This is my final one after 8 years and 485 Monday Mindset newsletters.

That’s the bitter news.

The sweet news?

The journey doesn’t end—it evolves. 🙂

Introducing “Adversity is Your Advantage,” a new brand carrying the torch forward.

Why? 

My core mindset belief, rooted in Stoic philosophy, is simple: Turn Adversity to Your Advantage. 

The tough truth is that life is beautiful yet brutal—adversity spares no one. 

It’s a constant, and you’ll face it again. 

You have two choices: be a victim of circumstance or harness adversity to win. 

The choice is yours.

My mission continues with Monday newsletters to forge a tougher mindset, equipping you with the mental tools to triumph. 

Embrace this truth: Adversity is Your Advantage. 

Bryce Henson
CEO, Fit Body 

PS Click HERE to learn The HIDDEN COST of Being a “Nice” (And What to Do Instead)

Leadership Lesson: Leaders Create A Strong Feedback Culture 150 150 Bryce Henson

Leadership Lesson: Leaders Create A Strong Feedback Culture

This lesson hit home, so please pay special attention. 

2 weeks ago, Barrett and I hosted my dear friend Petra on a Fit Body Mastermind call. 

Petra is a survivor of the hard socialist rule of East Germany. 

She was 22 years old when the Berlin Wall fell.

On November 9, 1989, she waited 5+ hours to walk through a little crevice in the fractured wall with terror and excitement to taste freedom for the first time.

Something most of us took for granted.

It was an inspiring interview with a lot of takeaways, including a massive perspective shift. 

However, 1 question I asked her hasn’t left me.

“Petra – what’s the #1 thing North Americans take for granted?” I asked. 

Her response:

“Americans take the ultimate freedom for granted: Freedom of Speech.”

You see, this is a liberty not granted to most of humanity even today.

Using “first principles” physics thinking, all of our entrepreneurial freedom hinges on this.

While this has societal and political implications that hit near and dear being, Barrett and my great grandparents escaped the communist regime in Poland like many of our ancestors.

I look at her feedback from a leadership framework, which is the spirit of today’s lesson.

Leaders create a strong feedback culture where people are comfortable sharing the good, bad, and ugly.

This is mission-critical to ensure your team and clients are heard.

This will improve your product and service when feedback can be shared freely.

The dichotomy of this is that just because you can say something, it doesn’t mean you should. 

There can and will be consequences for what you say, rightfully so, which is the dichotomy.

With great freedom comes great responsibility.

However, strong leadership leans into the danger and creates space for a feedback culture.

Short term, this can sting.

Long term, this is beneficial to your organization as human nature can analyze both good and bad ideas. 

With space, eventually, the good rise to the top.

The opposite is true.

However, this can only be done if you, as the leader, create the space for dialogue, which is today’s lesson.

 After all, Good Leaders Create A Strong Feedback Culture!

[MM]: Perspective + Freedom 🇺🇸🇩🇪 150 150 Bryce Henson

[MM]: Perspective + Freedom 🇺🇸🇩🇪


Happy Monday Mindset!

I hosted my dear friend Dr. Petra Frese on a Fit Body Mastermind call a couple of weeks ago. 

Petra is a survivor of the hard socialist rule of East Germany post-World War II. 

She was 22 years old on November 9, 1989, when the Berlin Wall fell.

On a cold morning, she waited 5+ hours to walk through a little crevice in the fractured wall with terror and excitement to taste freedom for the first time.

Something most of us took for granted.

It was an inspiring interview with a lot of takeaways, including a massive perspective shift. 

However, 1 question I asked her hasn’t left me.

I asked: 

Petra – what’s the #1 thing Americans take for granted?”

Her response:

“Americans take the ultimate freedom for granted: Freedom of Speech.”

You see, this is a liberty not granted to most of humanity even today.

Using “first principles” physics thinking, all of our entrepreneurial freedom hinges on this.

While this has societal and political implications that are near and dear. 

This is because my great grandparents escaped the communist regime in Poland, like many of our ancestors.

However, I look at her feedback from a leadership framework, which is the spirit of today’s mindset message. 

Leaders create a strong feedback culture where people are comfortable sharing the good, bad, and ugly.

This is mission-critical to ensure your team, clients, and family are heard.

When done, this benefits your client’s experience when feedback can be shared freely.

The dichotomy of this is that just because you can say something, it doesn’t mean you should. 

There can and will be consequences for what you say, rightfully so, which is the dichotomy.

With great freedom comes great responsibility.

However, strong leadership leans into the danger and creates space for a feedback culture.

Short term, this can sting.

Long term, this is beneficial to your organization as human nature can analyze both good and bad ideas. 

With space, eventually, the good rise to the top.

However, this can only be done if you, as the leader, create the space for dialogue, which is today’s lesson.

After all, Good Leaders Create A Strong Feedback Culture. 

Make it a GREAT week!

Bryce Henson
CEO, Fit Body 

PS Click HERE to learn Why You’re Afraid of Change (And How To Overcome It)

Leadership Lesson: Leaders Prioritize People & Relationships 150 150 Bryce Henson

Leadership Lesson: Leaders Prioritize People & Relationships

This past Friday was a great reminder as we hosted a team bonding event at Fit Body HQ.

We carved out a few hours to play a competitive game of kickball and have lunch together.

Why is this significant?

In the hustle and bustle of business.

It’s easy to get task-focused, especially with the mountain of work we have.

Yes, executing tasks is important.

However, connecting your people is even more important.

It’s the foundation of your leadership success. 

When you take time at least 1x per quarter to go off-site, have some fun, and break bread together.

Short term, you might feel some anxiety like I do.

However, you are investing in your people and relationships.

Long term, it creates a healthier organization and stronger value for your clients.

Easy to do on paper but harder to do in practice.

Thank you to my amazing leaders in Britt and Jessica, for being rigid on our team-building process.

Just remember, with all the hustle and bustle:

Leaders prioritize people and relationships.