Language of Leadership: Growth is Change—and It’s Supposed to Hurt
Let’s cut through the noise: Growth = Change. And change? It’s uncomfortable. Most avoid it. Leaders embrace it. Let’s talk fitness. Muscle doesn’t grow without resistance. You push, pull, strain, and yes—hurt. That discomfort? It’s not punishment. It’s proof you’re building strength. Same with leadership. Growth in business requires tension. Changing culture, reworking systems, giving…
read more[TAIA] You Will Mess Up — Here’s What to Do Next
Happy Turn Adversity Into Advantage Monday! Let me be real with you: I messed up last week. Not intentionally. Not maliciously. But still—I messed up. Here’s what happened… I shared a tough situation a teammate was going through. In my attempt to offer perspective, I compared their challenge to another teammate’s story. My intent was…
read moreLanguage of Leadership: The Power in Powerlessness
This past week, I re-engaged with something deeply personal—working the 12 Steps with a new sponsor. And I started with Step 1: “We admitted we were powerless over alcohol—that our lives had become unmanageable.” Now, don’t get it twisted. Step 1 isn’t about giving up. It’s about giving in—to truth. It’s the recognition that willpower,…
read more[AIYA] What Man Needs Is Not A Tensionless State
Happy Monday! 🙌 Let’s cut through the noise to kick off your week. The truth? Everyone struggles. Everyone battles demons you don’t see. Even the people you think are “winning” right now. The problem isn’t the struggle. The problem is how we see the struggle. Perspective isn’t just helpful—it’s everything. And no one framed this…
read moreLanguage of Leadership: Don’t Just Spot the Fire—Bring the Water
There are two types of people in every organization: Problem Communicators Problem Solvers Problem communicators show up with drama. They spotlight what’s broken. They sound smart doing it and even mean well most of the time. But they stop short of value. The other? Real leaders don’t just raise the red flag—they raise solutions. Early in…
read more[AIYA] A Reminder of Perspective and Resilience
Happy Monday! I came across this perspective shifter a few weeks ago and thought of you: Imagine for a moment you were born in the year 1900. By the time you turn 14, World War I breaks out, and it ends when you’re 18, leaving over 22 million dead 💣. Barely a breath later, at…
read moreLanguage of Leadership: What a Flight Attendant Taught Me About Influence
“E aí! Beleza?” That’s how I greeted the flight attendant as I boarded my flight to Portugal with my brother Barrett. She paused, then asked in Portuguese, “Are you Brazilian?” I smiled and replied—in Brazilian Portuguese—“Nope, I’m American.” She raised an eyebrow. I added, “But I lived in Brazil for two years.” “Ahhh,” she said,…
read more[AIYA] Perspective Crisis 🇺🇸
Happy Birthday, America 🇺🇸 I hope you had a great 4th! I used to think I had it rough. And maybe by American standards, I did. My dad was an alcoholic. Eventually, he walked out and never came back. We spent the next decade running out of money before we ran out of months. And…
read moreLeadership Lesson: King of Visibility
Last week, a good friend and teammate shot me a message: “Bryce, you’re the king of visibility. Thank you, I really appreciate it.” It was kind and appreciated. But let me be clear—visibility isn’t about ego. It’s about leadership. Yes, my team probably cringes at how much I communicate at times. But I’d rather overcommunicate…
read more[AIYA] Time is Fleeting
Happy Monday! Time is fleeting. We know this, but we forget. That is, until life reminds us. For me, that reminder came a few weeks ago with the passing of my Brazilian grandmother, Vo Nely. She was born in Rio de Janeiro, Brazil, in the 1930s to Portuguese immigrants. A fiery spirit, faithful to her…
read more