Language of Leadership: What a Flight Attendant Taught Me About Influence
“E aí! Beleza?” That’s how I greeted the flight attendant as I boarded my flight to Portugal with my brother Barrett. She paused, then asked in Portuguese, “Are you Brazilian?” I smiled and replied—in Brazilian Portuguese—“Nope, I’m American.” She raised an eyebrow. I added, “But I lived in Brazil for two years.” “Ahhh,” she said,…
read more[AIYA] Perspective Crisis 🇺🇸
Happy Birthday, America 🇺🇸 I hope you had a great 4th! I used to think I had it rough. And maybe by American standards, I did. My dad was an alcoholic. Eventually, he walked out and never came back. We spent the next decade running out of money before we ran out of months. And…
read moreLeadership Lesson: King of Visibility
Last week, a good friend and teammate shot me a message: “Bryce, you’re the king of visibility. Thank you, I really appreciate it.” It was kind and appreciated. But let me be clear—visibility isn’t about ego. It’s about leadership. Yes, my team probably cringes at how much I communicate at times. But I’d rather overcommunicate…
read more[AIYA] Time is Fleeting
Happy Monday! Time is fleeting. We know this, but we forget. That is, until life reminds us. For me, that reminder came a few weeks ago with the passing of my Brazilian grandmother, Vo Nely. She was born in Rio de Janeiro, Brazil, in the 1930s to Portuguese immigrants. A fiery spirit, faithful to her…
read moreLeadership Lesson: Travel Doesn’t Just Show You the World—It Sharpens Your Leadership
I just returned from two back-to-back trips: ✔️ Co-leading our Fit Body Mastermind Workshop in Boston ✔️ Then a 7-day adventure to the Azores in Portugal There were plenty of highlight-reel moments—those wins we love to celebrate. But I want to pull back the curtain and share the “unglamorous” part of it that no one…
read more[AIYA] Reframe it
Happy Monday! Today, we focus on the final step of turning adversity to your advantage: Reframe It! This is where the magic happens. You’ve gone through pain. You’ve grown. You’ve reflected. Now you connect the dots. Now you look back at that adversity and say: “It didn’t break me. It built me.” This is deeply…
read moreLeadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 5]
As we conclude our transformative journey through the leadership lessons inspired by the new American Pope, I’ve reserved the most profound insight for last. This final lesson will redefine how you lead, inspire, and live. Servant leadership is mission-driven. At our core, we’re wired to prioritize ourselves. It’s not a flaw—it’s human nature, etched into…
read more[AIYA] Reflect on it..
Happy Monday! After you embrace it, reflecting on the adversity is your 3rd move to Turn Adversity Into Your Advantage. After all, endurance comes with perspective. But you don’t get perspective automatically. You have to be intentional and create space for it. This is the step most people skip—because we live in a go-go-go world.…
read moreLeadership Lesson: The 5 Lessons from Pope Leo XIV [Lesson 4]
In life—and in leadership—it’s not the strongest that thrive. It’s the most adaptable. Darwin proved it. Life tests it. And leadership demands it. Which brings me to Pope Leo’s 4th leadership lesson, given that he modeled this life approach. His story isn’t just global—it’s gritty. He spent his first 30 years in North America. Then…
read more[AIYA] Endure It (Embrace Feedback)
Happy Monday! We learned the 4 moves on how to Turn Adversity Into Your Advantage. And that the 2nd part is to “Endure it.” Enduring it requires growth. Within this growth phase, 3 practices have helped me and will do the same for you. The 3rd? Embrace Feedback Even with a guide—even with a plan—success…
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