[LL]: The 3 Keys I Shared with a Future Leader
Hey Leader! 🙌 This week, I was introduced to a bright young woman graduating from college, sharp, driven, and curious about building a fitness career.  After we covered business and training tactics, she asked a question that stopped me cold: “Bryce, how can I become a better leader?” Smart ask. Most skip it. But her […]
[LL]: Chop Wood, Carry Water, Lead Well
Hey Leader! 🙌 Every Monday evening, I have a standing call with my sponsor, Nate. He’s been sober since 2007, stoic, grounded, and full of the kind of wisdom you don’t get from books. Last week on our call, I shared some frustrations about business, life, and the relentless weight of vision. Nate didn’t flinch. […]
[LL]: The Billionaire in Flip-Flops
Hey Leader! 🙌 This past Thursday, I attended a Navy SEAL Foundation dinner, an electric night of patriotism, sacrifice, and strength. But what struck me most wasn’t the ceremony or even the SEALs… It was the keynote speaker. Palmer Luckey. At first glance, he looked out of place. Disheveled. Young. Like he might’ve wandered in […]
[LL]: Repetition is the Mother of Leadership
Hey Leader! 🙌 Let me remind you of two core truths: Repetition is the mother of skill and learning. When you teach, you learn the most. Last week, those weren’t just ideas. They were the pre-training mindset message to our Fit Body Mastermind, led by Sarah Manning—Head Coach for Sarah Dumont and a 14-year Fit […]
[LL]: The Ultimate Leadership Freedom
Leaders! 🙌 Last week, I walked the grounds of Auschwitz for the second time. Not because I wanted to… but because I needed to. I was in Poland for a family wedding (more on that soon), and something in my spirit said, “Go again.” Why? Because real leadership requires studying human nature—not just the highlight […]
[LL] Why Strong Leaders Still Need Coaches
Leaders! 🙌 This week, I shared a Monday Mindset message titled “The Power of Guidance (And Why I Almost Missed It).” Today, I want to double down on that insight—this time, through a leadership lens. Because here’s the truth: leaders aren’t exempt from getting stuck. In fact, the higher you climb, the easier it is […]
[Language of Leadership] The First Person You Must Lead
Leaders! 🙌 Last year, we hosted a Discovery Day at HQ for a prospective Fit Body franchise partner. Smart guy. Former military. Sharp operator. He’d been following Bedros and me for a while—and was serious about building something big. We started the day with a workout at BK Strength, and midway through the warm-up, he […]
[Language of Leadership] Leaders Lead
Leaders! 🙌 This past weekend, I had the privilege of leading our first-ever HQ led client event in Dallas, Texas. We called it I AM—a personal development summit designed to help women take back the pen from social expectations and write their own story. From a business perspective, it was a way to engage our […]
[Language of Leadership] Leadership is Proximity
Leaders! 🙌 The past two weeks were extra special. My mom, Donna—aka Mother Dove—visited from Michigan. We shared great dinners, laughed with friends, and had deep, late-night conversations that reminded me of something powerful: Leadership is influence. Nothing more, nothing less. And influence doesn’t come from titles or transactions. It comes from proximity. Whether it’s […]
[LL] Leadership Isn’t Rank. It’s Responsibility.
Leaders! 🙌 Last week, Barrett and I hosted a powerful Fit Body mastermind call with our friend and retired Navy SEAL, Randy Hetrick—also the founder of TRX. He dropped a truth bomb that hit home: “You can’t make them care—you have to persuade them to care.” That one sentence summarizes the challenge—and the privilege—of leadership. […]